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The Royal Shakespeare Company – branding
about the project

The Royal Shakespeare Company approached us to look at its identity – how it was being used and how it was perceived. After an exhaustive visual audit and a presentation to senior staff, we were commissioned to produce detailed identity guidelines, both for external designers and printers and for RSC staff. As part of the guidelines produced for staff we designed Word and Powerpoint templates to ensure a consistency of material for all communications, and commissioned a written house style guide to complement the newly consistent visual identity.


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← Susan Rentoul Design

The Royal Shakespeare Company – branding

The Royal Shakespeare Company approached us to look at its identity – how it was being used and how it was perceived. After an exhaustive visual audit and a presentation to senior staff, we were commissioned to produce detailed identity guidelines, both for external designers and printers and for RSC staff. As part of the guidelines produced for staff we designed Word and Powerpoint templates to ensure a consistency of material for all communications, and commissioned a written house style guide to complement the newly consistent visual identity.


back to creative
About the project
home  |  about  |  archive  |  contact